Price:
The fastest way to change profits
Here you will find a highly trained price consultant who can help you improve your profits fast
Nobody understands the numbers behind a company’s set of annual financial statements and management reports the way accountants and some bookkeepers do. And since price is just another number it makes sense that the accounting profession is the obvious place to look for help with pricing.
On this page you will find a list of accounting professionals who have been highly trained in helping ambitious business owners who want to improve their profits fast.
Although most of these highly trained accounting professionals can help you remotely using modern online communication technology, you will probably want to choose one close to where you live.
Simply click on the link below each of the territories below to find one near you.
Choose the territory nearest you
What our consultants offer
Using their skills with numbers they will help you analyse your business model, understand different price points and identify a pricing strategy that will maximise your profits.
You need to start with your pricing strategy
Here are some of the things our trained price consultants will do for you:
- Carry out an initial assessment: To get a better understanding of your business and a clear picture of where you are now. This includes the most important numbers in your business and what those numbers are now. This process will give you greater clarity on where you and your business are.
- Possibility analysis: Using their skills with numbers they use ‘what-if analysis’ to identify possibilities and your potential. At the end of this stage you will have a clear picture of how much profit your business should be making.
- Strategic pricing options: Once they understand what is possible they will identify some initial pricing strategies you can implement quickly and get a result, fast.
- Prioritised pricing action plan: At the end of your session they will summarise the key actions identified. You will have a clear picture of what you need to do next, how to do it and when to do it so you can achieve the results you want.
Taking things to another level
If you decide to work with your price consultant beyond an initial session here are some of the things they will do as part of their Pricing Education programme:
- Your price discrimination strategy: Different customers are willing to pay different prices. For this reason, if you don’t use price discrimination you are leaving money on the table. In this session, they’ll take you through all the price discrimination strategies and identify the ones that will work best for your business. An effective price discrimination strategy often results in an average price increase of 20% or more.
- Building your value: The two big reasons why people think price is too high are either there isn’t enough value or they don’t understand the value. In this session, they explore both of these. You will discover ways to first create more value (which means you need to explore the components of the value equation). Then they explore techniques for educating your customers so they understand the value and are much more willing to pay a higher price.
- Presenting your value: The way you present your solution (product or service) is critical. This session picks up where the last one left off and you’ll discover ways to reveal your offerings. You’ll also discover how to construct better payment terms. Why? Payment terms are part of the pricing equation and there is some interesting price psychology that means you can use payment terms to get more sales, and put more cash in your bank account.
- Formulating your price: The first three sessions are all about building your value in your customer’s mind so they want to buy. The only thing stopping them saying, “Yes” is the price. So now you need to look at the numbers. How do you arrive at a price that will maximise your profit? And how do you present that price to the customer in a way that maximises the chance of them buying?
- How to make your price seem smaller than it really is: Session 5 is where everything is taken to another level. This is where you explore in detail price psychology. You work together through dozens of techniques to identify ways of expressing your price so that it seems much less than it really is.
- Your power strategies: In this final session, everything will be pulled together and improved further with the power strategies; tools that will take your pricing to yet another level. When you implement what you have learned across these 6 sessions you will be able to increase your average price considerably (many businesses increase average prices by 20 – 50% using these ideas).